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Awesome Startup

:sunglasses: All the required resources to build your own startup

2.4k stars288 forks272 entriesLast push Aug 26, 2026 (1 month ago)License MIT

This page lists names, links and short descriptions. The original list on GitHub is the source and belongs to its authors.

Books

The Lean Startup by Eric Ries

The build-measure-learn loop that named a generation of startups.

Zero to One by Peter Thiel

Notes on startups, or how to build the future.

The Startup Owner's Manual by Steve Blank

Best practices, lessons and tips that have swept the startup world, offering a wealth of proven advice for entrepreneurs of all stripes.

The Four Steps to the Epiphany by Steve Blank

The book that introduced customer development.

Running Lean by Ash Maurya

A practical guide to iterating from plan A to a plan that works.

Business Model Generation by Alexander Osterwalder

Origin of the business model canvas.

Hooked: How to Build Habit-Forming Products by Nir Eyal

The hook model behind products people return to without prompting.

Founders At Work by Jessica Livingston

A collection of interviews about the early days of popular technology companies.

The Founder's Dilemmas by Noam Wasserman

Drawing on a decade of research, Wasserman reveals the common pitfalls founders face and how to avoid them.

Venture Deals by Brad Feld and Jason Mendelson

Term sheets and deal mechanics explained by people who write them.

Venture Capitalists at Work by Tarang Shah and Sheetal Shah

How VCs identify promising markets, products and entrepreneurs.

Traction by Gabriel Weinberg and Justin Mares

The bullseye framework for working through nineteen customer acquisition channels.

High Output Management by Andrew S. Grove

The management text most operators keep returning to.

The Hard Thing About Hard Things by Ben Horowitz

Building a business when there are no easy answers.

Amp It Up by Frank Slootman

Raising expectations, increasing urgency and narrowing focus, from the CEO who took Snowflake public.

The Cold Start Problem by Andrew Chen

How network effects begin, scale and defend themselves.

Good to Great by Jim Collins

Using tough benchmarks, Collins identified elite companies that made the leap to great results and sustained them for at least fifteen years.

Built to Last by Jim Collins and Jerry Porras

A master blueprint for building organizations that prosper across decades.

The Innovator's Solution by Clayton Christensen

Useful to growth stage companies moving beyond their initial product, with a framework for investing beyond the core.

The Balanced Scorecard by Kaplan and Norton

Translates vision and strategy into a coherent set of performance measures across financials, customers, internal processes, and learning and growth.

Tribes by Seth Godin

The importance of knowing your audience and staying hyper-focused on them to build a loyal following.

Change the Culture, Change the Game by Connors and Smith

How leaders shape organizational culture to capitalize on their greatest asset, their people.

Rise of the Revenue Marketer by Debbie Qaqish

Marketing's shift from cost center to revenue owner, and the org structure that shift requires.

The Five Dysfunctions of a Team by Patrick Lencioni

The five dysfunctions at the heart of why even good teams struggle, and actionable steps to overcome them.

In 2 lists

The Five Temptations of a CEO by Patrick Lencioni

A provocative message: CEOs mainly have themselves to blame when things go wrong.

The Four Obsessions of an Extraordinary Executive by Patrick Lencioni

A leader's crucial role in building a healthy organization, the linchpin of sustained success.

Think Like a Founder by Jothy Rosenberg

The good, the bad and the ugly of succeeding with a tech startup, from a nine-time founder. Published as Tech Startup Toolkit.

Think Like a CTO by Alan Williamson

Veteran CTOs on handling IT crises, leading tech teams and creating an inspiring technical vision.

Hello, Startup by Yevgeniy Brikman

The "Hello, World" tutorial for building a startup.

Startup Notes

Condensed notes from founder talks.

For Entrepreneurs

A reading shortlist for first-time founders.

Videos and Courses

Y Combinator's Startup School

Free online program with a curriculum, peer groups and founder talks.

In 2 lists

YC Startup Library

YC's searchable archive of essays, talks and playbooks, and the best single starting point on this list.

How to Start a Startup (Stanford CS183B)

The full Sam Altman lecture series, hosted on YouTube now that the original course site is offline.

How to Build a Startup by Steve Blank (Udacity)

An introduction to the customer development process, where founders "get out of the building" to gather customer feedback and use it to iterate on their business model.

Developing Innovative Ideas for New Companies (Coursera)

Identify opportunities based on real customer needs, develop solid business models and create successful companies.

Entrepreneurship courses at edX

Free online entrepreneurship and business development courses from MIT, IIMB and other top schools.

Steve Jobs' Vision of the World

Short talk on building things you believe in.

Authors@Google: Eric Ries, "The Lean Startup"

Ries presenting the ideas himself.

Marc Andreessen and Dave McClure: The Future of Startups, VCs and Technology

Wide-ranging conversation on where value accrues.

500 Startups #500distro conference videos

Distribution and growth tactics from practitioners.

YC Startup School 2012-2014 videos

The early archive of YC talks.

How to Start a Startup - IIM Ahmedabad

Lecture series with an India-focused lens.

Startup Talks

Collected founder talks.

Y Combinator Universe

A browsable map of YC companies and resources.

Essays and Reading

Paul Graham's essays

The complete archive. Start with the four below.

How to Get Startup Ideas

Notice problems you have yourself rather than trying to think up ideas.

Do Things That Don't Scale

Recruit users manually and give them an experience that cannot last.

Startup = Growth

What makes a startup a startup, defined precisely.

The 18 Mistakes That Kill Startups

A checklist of failure modes worth rereading yearly.

What Startups Are Really Like

Founders describing what surprised them.

Sam Altman's blog

Short, dense posts on companies and ambition.

Startup Advice, Briefly

Ninety points, no filler.

Startup Advice by Sam Altman

The longer form version.

Ideas Are Just a Multiplier of Execution

Derek Sivers on why execution is the term that matters.

The Pmarca Guide to Startups: The Only Thing That Matters

Marc Andreessen on product-market fit, from his own archive.

The 30 Best Pieces of Advice for Entrepreneurs

First Round Review's greatest hits.

First Round Review

Long-form operational advice, consistently among the best startup writing anywhere.

The Dentist Office Software Story

Fred Wilson on why incumbents lose to focused newcomers.

My Best Advice for Entrepreneurs: Learn to Speak

Communication as a founder's highest-leverage skill.

Paul Graham on Building Companies for Fast Growth

Profile with useful detail on YC's early thinking.

27 Books Every Startup Ought to Read by Hiten Shah

An opinionated reading path.

Stay Small, Be Agile, Grow Fast

Jason Cohen's long-form essays on bootstrapping, pricing and positioning.

How to Start a One Person Company

A walkthrough of the solo, AI-assisted operating model.

AI for Founders >Working with AI Day to Day

ChatGPT

General-purpose assistant for research, writing, support drafts and operations.

In 8 listsDetails

Claude

Long-context assistant suited to product specs, coding help and founder workflows.

In 10 listsDetails

Perplexity

AI search with citations, useful for market research and competitive intel.

In 11 listsDetails

NotebookLM

Ground a model in your own documents to interrogate contracts, research and transcripts.

In 5 listsDetails

AI for Founders >Models and Access

OpenAI Platform

API docs, pricing and model comparisons for the GPT family.

In 2 lists

Anthropic

Claude API docs, including prompt caching, batch pricing and agent tooling.

Google AI Studio

Free tier to prototype against Gemini models before committing to Vertex AI.

Mistral AI

Open-weight and commercial European models, often the cheapest capable option.

In 3 lists

Llama Models

Meta's open-weight family and model cards, the default when you need to self-host.

In 2 lists

OpenRouter

One API and one bill across hundreds of models, which makes switching providers a config change rather than a migration.

In 6 listsDetails

Hugging Face

Models, datasets and Spaces, plus the leaderboards worth checking before you pick a base model.

In 7 listsDetails

Artificial Analysis

Independent benchmarks of quality, latency and price per token across providers.

In 3 lists

Arena

Blind human preference rankings, a useful sanity check against vendor benchmarks.

In 3 lists

AI for Founders >Building with Agents

Cursor

AI code editor with agents that plan and execute multi-file changes.

In 12 listsDetails

Claude Code

Anthropic's terminal-based coding agent.

GitHub Copilot

Completions, chat and coding agents inside GitHub and your editor.

In 11 listsDetails

Model Context Protocol

The open standard for connecting models to tools and data. Worth understanding early, because shipping an MCP server is now how you make your product addressable by other people's agents.

Vercel AI SDK

TypeScript toolkit for streaming, tool calls and generative UI.

In 2 lists

LangChain and LangGraph

Orchestration for chains and stateful, multi-step agents.

In 7 listsDetails

LlamaIndex

Data framework for retrieval over your own documents.

In 6 listsDetails

Pydantic AI

Type-safe Python agents with structured, validated outputs.

DSPy

Programming rather than prompting, with optimizers that tune prompts against your metric.

Ollama

Run open models locally, which is the cheapest way to iterate and the simplest answer to "does our data leave the building?"

In 8 listsDetails

AI for Founders >Evaluation and Observability

Braintrust

Evals, prompt playground and logging for LLM products.

In 2 lists

LangSmith

Tracing, evaluation and monitoring, usable without LangChain.

Langfuse

Open-source LLM observability, self-hostable.

In 10 listsDetails

Arize Phoenix

Open-source tracing and evaluation built on OpenTelemetry.

Weave

Weights & Biases' toolkit for tracking and comparing LLM app versions.

In 2 lists

Ragas

Metrics for retrieval-augmented pipelines.

OpenAI Evals

Framework and registry for benchmarking model behavior.

In 8 listsDetails

AI for Founders >Inference and Data Infrastructure

Modal

Serverless GPUs with per-second billing, well suited to spiky inference and batch jobs.

Replicate

Run and fine-tune open models behind a hosted API.

In 4 lists

Baseten

Production model serving with autoscaling.

Fal

Fast inference for image, video and audio models.

In 2 lists

vLLM

High-throughput open-source serving engine, the standard for self-hosting.

In 2 lists

pgvector

Vector search inside Postgres. Try this before adding a dedicated vector database.

In 6 listsDetails

Qdrant

Open-source vector database with hybrid search.

In 4 listsDetails

Pinecone

Managed vector database.

In 8 listsDetails

Turbopuffer

Vector and full-text search on object storage, priced for large, cold datasets.

DuckDB

In-process analytics that removes the need for a warehouse until you actually need one.

In 8 listsDetails

AI for Founders >Trust, Safety and Regulation

OWASP Top 10 for LLM Applications

The security checklist to read before you ship prompt-driven features.

In 2 lists

NIST AI Risk Management Framework

The framework enterprise buyers increasingly ask about.

EU AI Act Explorer

Browsable text of the Act, with obligations phasing in on staggered dates. Relevant to you if any user is in the EU.

Microsoft Presidio

Open-source PII detection and redaction for data leaving your systems.

AI for Founders >Reading on AI Startups

YC Requests for Startups

What YC currently wants funded, which is a live signal on where the openings are.

In 2 lists

a16z on AI

Market maps and infrastructure analysis.

Generative AI's Act o1

Sequoia on the shift from fast pattern-matching to models that reason, and what it means for products.

Emerging Architectures for LLM Applications

The reference diagram for how these systems fit together.

Anthropic's Building Effective Agents

Argues for simple, composable patterns over frameworks, and is right more often than not.

In 3 lists

Engineering and Infrastructure

Vercel

Frontend and full-stack hosting with preview deployments per pull request.

In 12 listsDetails

Railway

Deploy backends and databases without managing infrastructure.

Fly.io

Run containers close to users in multiple regions.

In 7 listsDetails

Render

Managed services, cron jobs and Postgres with a generous starting tier.

In 8 listsDetails

Cloudflare

Workers, D1, R2 and queues, with egress pricing that matters at scale.

Supabase

Postgres with auth, storage and realtime included.

In 8 listsDetails

Neon

Serverless Postgres with database branching, which pairs well with per-PR environments.

Clerk

Authentication and user management you do not have to build.

In 9 listsDetails

Sentry

Error and performance monitoring.

In 4 listsDetails

Datadog

Modern application monitoring and security.

In 8 listsDetails

Grafana Cloud

Dashboards, logs and traces with an open-source core.

In 2 lists

Doppler

Secrets management across environments.

In 2 lists

Depot

Faster container and CI builds, a cheap fix for slow feedback loops.

In 3 lists

The One Cost Engineers and Product Managers Don't Consider

On complexity as a recurring cost rather than a one-time one.

The Twelve-Factor App

Still the clearest baseline for building services that deploy cleanly.

In 5 listsDetails

DORA

Research-backed metrics for delivery performance, and what actually improves them.

Product and Analytics

PostHog

Product analytics, session replay, feature flags and experiments in one open-source platform.

In 8 listsDetails

Amplitude

Behavioral analytics for retention and funnel work.

In 7 listsDetails

Mixpanel

Event analytics with a usable free tier.

Statsig

Feature flags and experimentation with statistics you can defend.

In 2 lists

Metabase

Open-source BI, quick to point at your production replica.

In 8 listsDetails

Maze

Rapid, unmoderated user testing on prototypes.

Dovetail

Store and synthesize customer research so insights outlive the researcher.

Feedbear

Collect and prioritize feature requests to build your roadmap.

16 Startup Metrics

a16z's definitions of the numbers investors will ask about, and the ones founders commonly conflate.

In 2 lists

What Is Good Retention?

Benchmark retention curves by business model, so you know whether yours is a problem.

Design and Brand

Figma

Collaborative interface design, and the file format the industry speaks.

In 17 listsDetails

Framer

Design and publish marketing sites without a front-end build step.

In 11 listsDetails

v0

Generate React and Tailwind interfaces from prompts or screenshots.

shadcn/ui

Copy-paste accessible components you own outright, rather than a dependency you fight.

In 9 listsDetails

Tailwind CSS

Utility-first styling that keeps small teams visually consistent.

In 11 listsDetails

Radix Primitives

Unstyled, accessible component behavior.

Lucide

Open-source icon set.

In 7 listsDetails

Coolors

Fast palette generation.

In 15 listsDetails

Refactoring UI

Practical visual design rules for developers without a designer.

In 2 lists

Stripe Atlas

Incorporate a Delaware C-corp, get an EIN and issue founder stock.

Clerky

Legal paperwork built specifically for startups raising money in the US.

Carta

Cap table, equity issuance and 409A valuations.

Pulley

Cap table management with modeling aimed at earlier-stage teams.

Firstbase

Company formation and compliance for founders outside the US.

Y Combinator SAFE documents

The standard post-money SAFE templates, free to use.

In 2 lists

Cooley GO

Free document generators and plain-language explanations of startup legal mechanics.

Docusign

Electronic signatures.

In 2 lists

Finance and Banking

Mercury

Banking built for startups, with sensible treasury options.

Brex

Corporate cards and spend management for newly founded tech startups.

Ramp

Cards, bills, payments and approvals with automated expense controls.

Revolut Business

Control payments, company cards and expenses from one app, useful for multi-currency operations.

Stripe

Payments, billing and tax.

In 6 listsDetails

Wise Business

Low-cost cross-border payments and multi-currency accounts.

Pilot

Outsourced bookkeeping, tax and CFO support.

Puzzle

Accounting that stays close to real time, so your burn number is current.

Guide to SaaS Metrics by David Skok

The definitive treatment of CAC, LTV and the cash flow trough.

The SaaS Metrics That Matter

Bessemer's benchmarks for growth, efficiency and retention.

How Much To Start A Business

Estimate startup costs for 100+ business types, including legal, equipment, staffing and more

Security and Compliance

Vanta

Automated SOC 2, ISO 27001 and HIPAA compliance monitoring.

Drata

Continuous compliance automation and audit readiness.

Secureframe

Compliance automation across common frameworks.

1Password

Credential management for teams.

Snyk

Find and fix vulnerabilities in dependencies and containers.

In 14 listsDetails

OWASP Top 10

The baseline web application risks to design against.

In 6 listsDetails

Awesome Secure Defaults

Libraries that are safe by default, so security is the path of least resistance.

Venture Capital and Raising Money

Venture Deals course

Free companion course to the book, run by Techstars.

How to Raise Money by Paul Graham

The mechanics and psychology of a fundraise.

How to Convince Investors by Paul Graham

Be formidable, or at least be clear.

Black Swan Farming by Paul Graham

Why the best investments look like bad ideas.

Fundraising Mistakes Founders Make

Common own-goals, enumerated.

Breaking Down a Typical VC Diligence Process

What happens after the term sheet.

Five Rules for the Pitch Deck

Structure that survives a ten-minute meeting.

Raising Capital: The Advice We Give Our Founders

a16z on valuation and dilution tradeoffs.

YC's Guide to Seed Fundraising

Process, instruments and how much to raise.

In 2 lists

Sequoia's Writing a Business Plan

The deck outline a great many decks are copied from.

AngelList

Fundraising, syndicates, roll-ups and startup equity tooling. Distinct from Wellfound, which took over the jobs and talent side.

OpenVC

Searchable, filterable database of investors and their theses.

Signal by NFX

Investor search with warm-intro paths.

In 2 lists

Accelerators

Y Combinator

Seed funding, a strong network and the standard deal.

Techstars

One of the world's leading accelerators, with programs by city and vertical.

500 Global

Global accelerator and seed fund, formerly 500 Startups.

Alchemist Accelerator

Focused on enterprise sales.

Entrepreneur First

Funds individuals before they have a company or a cofounder.

AI Grant

Non-dilutive-style funding and compute credits for AI-native startups.

Antler

Day-zero investing with cofounder matching across many cities.

South Park Commons

A community for people in the pre-idea stage.

Marketing, Sales and Metrics

Startup Metrics for Pirates by Dave McClure

The AARRR framework: acquisition, activation, retention, referral, revenue.

How New User Acquisition Channels Drive Change

Brian Balfour on channel timing and saturation.

Four Fits for $100M+ Growth

Why product-market fit alone does not produce growth.

Elements of a Viral Launch Page

Old but the fundamentals of a landing page have not moved.

Self-Service SaaS: A Beginner's Guide to Maximizing Growth

A framework and real examples for managing self-service revenue.

Neil Patel's marketing blog

Successor home for the Kissmetrics marketing guides.

Founding Sales

A free book on building the first sales motion when the founder is the salesperson.

Pricing Low-Touch SaaS

Stripe's guide to the pricing decisions founders defer for too long.

Marketing Tools

Buffer

Social media scheduling and analytics.

In 7 listsDetails

Hootsuite

Social media management.

In 6 listsDetails

BuzzSumo

Find the most shared content and the key influencers in a niche.

In 3 lists

Ahrefs

SEO, backlink and keyword research.

In 7 listsDetails

Resend

Transactional email built for developers.

In 8 listsDetails

Customer.io

Behavior-triggered messaging across email, push and in-app.

In 2 lists

Loops

Simple email marketing for SaaS teams.

In 3 lists

Zapier

Trigger-based automated workflows between apps.

In 10 listsDetails

IFTTT

Custom triggers to automate social and device workflows.

In 8 listsDetails

n8n

Open-source, self-hostable workflow automation with native AI steps.

In 9 listsDetails

Phantombuster

Automate social media data collection via scraping.

SocialBlade

Social media statistics and channel tracking.

In 4 listsDetails

SocialDog

All-in-one X and Twitter marketing tool.

Smartlook

Understand how people interact with your site and improve conversion.

In 2 lists

QuickTwit

Find trends in topics.

Task Management and Collaboration

Linear

Issue tracking and project management that engineering teams adopt without being told to.

In 4 lists

Notion

All-in-one workspace for notes, docs, wikis and lightweight databases.

In 4 lists

Asana

Track your team's work and manage projects.

In 8 listsDetails

Jira

Issue tracking and agile planning at larger scale.

In 8 listsDetails

Trello

Create and manage kanban boards.

In 13 listsDetails

Airtable

Flexible spreadsheets that behave like a database.

In 8 listsDetails

Monday.com

One platform for cross-functional teamwork.

In 5 listsDetails

Todoist

A to-do list to organize work and life.

In 5 listsDetails

Taskade

Collaborative task lists and outlines.

In 33 listsDetails

Slack

Team chat and the integration surface most tools target.

In 9 listsDetails

Microsoft Teams

Workspace chat, videoconferencing, file storage and third-party integrations.

Wire

End-to-end encrypted collaboration.

In 2 lists

Loom

Async video updates, which replace a surprising number of meetings.

In 2 lists

Cal.com

Open-source scheduling infrastructure you can embed or self-host.

Logit.io

Collaborative observability with no per-user limits.

In 3 lists

Hiring, Remote and People Ops

Deel

Hire employees and contractors internationally without opening entities.

Remote

Employer of record, payroll and benefits across many countries.

In 2 lists

Rippling

HR, IT and finance in one system, including device provisioning.

Gusto

Payroll and benefits for US teams.

In 2 lists

Ashby

Applicant tracking with analytics that show where your funnel leaks.

Wellfound

Startup jobs and candidate sourcing, formerly AngelList Talent.

Welcome to the Jungle

Curated job marketplace skewed toward startup roles, which absorbed Otta.

Levels.fyi

Compensation data for calibrating offers.

In 2 lists

The Holloway Guide to Equity Compensation

Explain equity to candidates correctly, in detail.

Who: The A Method for Hiring

A structured interview process that reduces expensive mis-hires.

Leadership and People

How to Start a Movement

Three-minute video on leadership and the followers who make a leader, critical for a startup achieving and maintaining alignment.

Employee Engagement: The Wonder Drug For Customer Satisfaction

Short article on the high correlation between employee engagement and customer satisfaction.

The Manager's Path by Camille Fournier

What each rung of engineering leadership actually requires.

In 2 lists

An Elegant Puzzle by Will Larson

Systems thinking applied to engineering organizations.

In 2 lists

Rands in Repose: The Management Bookshelf

A curated path through management writing.

Radical Candor

Care personally and challenge directly, with the failure modes named.

Coworking and Virtual Offices

WeWork

Coworking and private offices in most major cities.

Regus

Offices, coworking and virtual addresses worldwide.

Industrious

Coworking aimed at small teams wanting quieter space.

Staples Studio

Low-cost coworking in North America.

Canada Virtual Office

Virtual addresses and mail handling in Canada.

Deskpass

On-demand access to many spaces on one membership, which suits distributed teams.

Newsletters and Podcasts

Lenny's Newsletter

Product, growth and career advice with unusually concrete detail.

Acquired

Deep company histories that teach strategy through cases.

The Diff

Inflections in finance and technology.

Stratechery

Ben Thompson on business strategy in tech.

In 2 lists

My First Million

Business ideas and opportunity spotting.

Y Combinator blog and podcast

Founder and partner conversations, plus current program thinking.

Latent Space

AI engineering, for founders building on models.

In 3 lists

SaaStr

Operational benchmarks for B2B SaaS at every stage.

Data and Market Research

Crunchbase

Company, funding and investor data.

In 5 listsDetails

Product Hunt

Daily launches, and a launch channel in its own right.

In 9 listsDetails

Hacker News

Where a technical audience finds and criticizes new products.

In 7 listsDetails

Sacra

Research on private company revenue and growth.

PitchWall

Discover and launch early-stage products, successor to BetaPage.

One Person Company

Guides, tools and playbooks for building a profitable solo business with AI.

Exploding Topics

Spot demand trends before they are obvious.

Google Trends

Free validation of search demand and seasonality.

In 3 lists

Statista

Market size data for decks, with sources you should check.

In 2 lists
See category
94

Awesome Mac

jaywcjlove/awesome-mac

 This project is dedicated to collecting high-quality macOS software and organizing them systematically by different categories for easy search and use.

Fresh★ 115k1316 entriesPushed today
91

Open Source Mac Os Apps

serhii-londar/open-source-mac-os-apps

🚀 Awesome list of open source applications for macOS. https://t.me/s/opensourcemacosapps

Fresh★ 51k700 entriesPushed 20 days ago
91

Awesome-Kubernetes

ramitsurana/awesome-kubernetes

A curated list for awesome kubernetes sources :ship::tada:

Fresh★ 16k47 entriesPushed 8 days ago
90

Awesome Nodejs

sindresorhus/awesome-nodejs

:zap: Delightful Node.js packages and resources [BECAUSE OF TOO MUCH SPAM AND LOW-QUALITY SUBMISSIONS, SUBMISSIONS ARE PAUSED TEMPORARILY]

Fresh★ 67k588 entriesPushed 28 days ago
90

Awesome Home Assistant

frenck/awesome-home-assistant

A curated list of amazingly awesome Home Assistant resources.

Fresh★ 8.5k312 entriesPushed 2 days ago
90

Awesome Ios

vsouza/awesome-ios

A curated list of awesome iOS ecosystem, including Objective-C and Swift Projects

Fresh★ 53k1812 entriesPushed 1 month ago